Toyota launched a new advertising campaign highlighting the brand’s leadership position as the best-selling retail brand in America. The “#1 For A Reason” campaign will remind people why Toyota continues to be the top brand consumers turn to when buying a new Toyota in Denver.

“For three consecutive years, people have purchased more Toyota vehicles than any other brand,” said Bob Carter, group vice president and general manager of Toyota Division for Toyota Motor Sales, U.S.A., Inc. “We look forward to maintaining this momentum in 2011 as we continue to focus on fuel efficiency, value, quality and safety.”

The “#1 For A Reason” campaign will highlight some of the sales accomplishments Toyota vehicles have achieved throughout the years, as well bring attention to some of the notable third-party awards Toyota has received for its leadership in safety and overall value. Featured in the commercials will be Toyota’s segment leading products—Camry, Corolla, Prius, RAV4 and Tacoma.

With a full lineup of passenger cars, SUVs and trucks, your Denver Toyota Dealer, Groove Toyota, has something for everyone, including the stylish 2011 Toyota Camry, the number-one selling car in America. Camry has retained its sales leadership crown for nine straight years, with more than 90 percent of Camrys sold over the past 15 years still on the road today.

The mid-size Corolla sedan holds the title of best-selling car of all time with more than 8.6 million sold in the U.S. since it launched in 1968. Equipped standard with the advanced safety features of the STAR Safety System, the 2011 Toyota Corolla and four other Toyota vehicles, including Avalon, Venza, Highlander and Sienna, were named as Top Safety Picks by the Insurance Institute of Highway Safety for 2011.

With more hybrids on the road than all other manufacturers combined, Toyota is no stranger to fuel efficiency. The best-selling hybrid in the world, the Toyota Prius, achieves an average of 50 miles per gallon, helping make Toyota the most fuel-efficient lineup of any full-line manufacturer.  And with rapidly rising gas prices, this vehicle has become a number one choice amongst consumers.

For consumers that need cargo and towing capacity, Toyota also offers the best-selling compact truck, Tacoma. IntelliChoice named Tacoma the Best Overall Value in its segment for 2011 along with six other Toyota vehicles, including Tundra, 4Runner, RAV4, Sienna, Prius and Avalon.

At Groove Toyota, your Toyota Dealer in Denver, we have all of these great vehicles in stock for you to choose from.  So if you are looking for a Toyota for sale in Denver, we are your premier Toyota Dealer.

Aside from having a vast inventory of new and used Toyotas, and a knowledgeable sales team to help answer any questions, we also are equipped to handle your service needs.  Our service team members are Toyota factory trained, and prepared to handle any Toyota repair in Denver. So whether you are looking for to purchase a Toyota or get your current one serviced, Groove Toyota is here for you.

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